Test Drive Parenthood with Britax Endeavours

This is a sponsored post with SheBuysCars and Britax Child Safety Inc. 

Is there any piece of baby or child equipment that is more necessary and more researched than car seats? The hospital I delivered at won’t discharge you unless you bring it in to show you have a safe and current car seat to take your baby home in.

This September, Britax Child Safety, Inc., the leader in child passenger safety technology is joining Lexus to host the The #TestDriveParenthood program at dealerships in seven cities across the country during Child Passenger Safety Week (September 17-23, 2017). Little Lake County will be joining them at Woodfield Lexus in Schaumburg on September 19.

Test Drive Parenthood event

The Test Drive Parenthood event will help educate parents and caregivers on infant car seat safety and show support as they enter a new stage of life with a newborn. Britax and Lexus representatives will be on hand to walk attendees through proper car seat installations, discuss key car seat and vehicle features and provide helpful child passenger safety tips. Britax has been manufacturing car seats for 70 years and is the #1 brand in safety technology for car seats.  In fact they are the only manufacturer to have their own on site crash testing located at their Fort Mill South Carolina Plant.

Britax is always looking for ways to improve the safety of their seats to give parents peace of mind and save children from injury and death. According to the National Highway Traffic Safety Commission every 33 seconds, one child under the age of 13 is involved in a crash. Having the child restrained and protected is the utmost priority to keep them sage. Of children under the age of 8 that are killed in accidents 26% were not restrained  by an age appropriate device.

A Child’s position in the car as well as the type of seat they are in are the most important factors for keeping children safe in a crash. All infants should be rear-facing and the American Academy of Pediatrics recommend they stay rear-facing until at least 2 years of age, or preferably until the max out on the highest weight and height allowed by the car seat. All children should ride in the back seat until they are at least 13 years old.

Britax recently announced their newest arrival, the Britax Endeavours Infant Car Seat, which includes a steel Anti-Rebound Bar (ARB) for extra rear-facing protection and a European Belt Guide that provides a safe, easy installation without the base. No more worries about whose car the base is in or how you will get to the airport. The baseless model allows you to safely transport your infant in any car, Uber or Taxi.

At the Test Drive Parenthood event you can see the Britax Endeavours Infant Car Seat,  discuss key car seat and vehicle features and provide helpful child passenger safety tips. They will also be walking attendees through proper installation of the seats and how to use the European Belt Guide. The belt guide allows parents to easily and safely install their child car seat in any vehicle even when they don’t have their base. A win for on the go parents.

The newest feature on the Britax Endeavours is the Anti Rebound Bar (ARB), seen above where the child’s feet would be. The ARB is made of steel and is located on the infant car seat base. It minimizes the risk of injury by reducing rebound rotation by up to 30 percent in a crash. The ARB also increases the stability of the car seat during frontal, rear-end and side-impact collisions.  Of course it also has all the other safety features that Britax is known for including  an Impact-Absorbing Base with SafeCell Technology and two layers of side impact protection on the seat shell, decreasing the risk of injury and fatality.

You can catch a peek of the new Britax Endeavours infant car seat TODAY from the comfort of your own home. The smart and savvy staff from SheBuysCars will be live on the their Facebook Page showing it off at 2:00 p.m. ET (1:00 p.m. CT).

See the Britax Endeavours Infant Car Seat for yourself by joining us at the event!
Test Drive Parenthood
September 19, 11:00 a.m. – 2:00 p.m.
Woodfield Lexus
350 E. Golf Rd., Schaumburg, IL 60173
RSVP for the event

Come early (I’ll be there!) as there will be a certified technician on hand from 9:30 a.m. – 3:00 p.m. to answer questions and assist in car-seat checks and safety.

Want to win one of eight (8) Britax Endeavours infant car seats? How to enter:

a Rafflecopter giveaway

Must be 18 or older to enter, US addresses only. No purchase is necessary to win. Void where prohibited. Must fill out Rafflecopter form.

Little Lake County also has a car seat to giveaway – so TWO chances to win! Our entry is easy, just comment below with what feature of the new seat you are most interested in!

  • The rules for my giveaway include: No purchase necessary to win, prize value is approximately $299, prizes are NOT exchangeable for cash or other prizes, there are no prize substitutions, prizes will be shipped to US addresses only, giveaway ends at 9:00 a.m. September 30, 2017. Winner must have a valid email and respond in 24 hours to claim their prize.

Hope to see you in Schaumburg on the 19th!

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Disclosure: SheBuysCars has compensated me for my time in attending the event and provided the necessary information to write it. They are providing and handling the giveaways. All thoughts and opinions are my own.

About Melissa Haak 626 Articles
Melissa is mom to 4. She used to dream of traveling the world, now she dreams of a clean kitchen. She can be found on most social media sites as @PBinmyHair because with this much hair and four kids, you're bound to find something in it.


  1. The European belt guide is intriguing! Bases are so hard to install and uninstall from our vans. It would be convenient not to have to use them at all and still have the seat securely installed.

  2. The Impact Absorbing base is interesting. It seems other people drive worse every year and it worries me so much with kids in the car.

  3. I love that there’s a safe installation without the base. Sometimes we need to switch cars and it would be so nice to not have to move the base!

  4. I love that it can be easily installed without a base. It’s so hard to move the base into my car, so this would be perfect for this grandma!

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